How hotel operating costs affect the bottom line

Every hotelier has asked it at some point: How do I cut costs without cutting corners? Keeping expenses under control is essential for a healthy, profitable hotel, but slash too far and you risk chipping away at guest satisfaction and long-term performance.

The goal isn’t penny-pinching, it’s running lean without losing what makes your property worth booking. With the right strategy and tools, you can reduce waste and protect profit margins while still delivering the kind of experience that keeps guests coming back.

In this article, we’ll break down the types of hotel operating expenses, the KPIs that matter, and practical ways to lower costs without sacrificing quality.

Types of hotel expenses

A hotel’s operating expenses can be divided into two types:

Fixed costs

Fixed costs generally remain the same regardless of how busy the property is, although they may change periodically. For example, a hotel pays the same rent and property taxes whether it’s running at 30% occupancy or 100% occupancy. 

Examples of fixed costs in hotels include:

• Payroll-related expenses
• Rent or mortgage
• Property taxes  
• Insurance
• Fixed monthly bills like cable and internet
• Franchise and management fees (if applicable)
• Technology (E.g., fixed monthly subscription fees)

Variable costs

Variable costs can fluctuate from day to day and are often correlated with occupancy levels. They are, therefore, harder to predict but easier to control, making them prime targets for cost-trimming. For example, the costs of hourly staff and cleaning supplies will be higher when a hotel is running at 100% occupancy than at 30% occupancy. 

Examples of variable costs in hotels include:

• Hourly labor
• Utilities like gas, electricity, and water
• Marketing and distribution
• Housekeeping supplies and linens
• Maintenance costs
• Food and beverage inventory
• Credit card commissions and other payment processing fees
• Technology (if fees are charged on a per-usage basis)

Note that some expenses, like labor costs and technology, can be both expense types (fixed and variable). For example, salaries are considered fixed expenses because they don’t vary significantly from month to month, whereas hourly wages are considered variable expenses because they can fluctuate relative to occupancy.

Important key performance indicators

To control costs, hotel management needs to know how much your property is spending, where the money is going, and why. Use the expense report to analyze each department and compare performance to the budget, forecast, and previous months and years. Look at metrics for patterns, outliers, and inefficiencies.

The following key performance indicators (KPIs) will help you understand how costs affect revenue and profitability. They can be measured by day, month, or year.

Cost per occupied room (CPOR)

Cost per occupied room, or CPOR, is a measure of the average cost of a hotel guest occupying a guestroom, including both fixed and variable costs. The lower the CPOR, the more potential profit a hotel can make on room sales. CPOR is calculated by dividing total room department costs by the total rooms sold in a given period. 

CPOR = Total Rooms Costs/Total Rooms Sold

Cost per available room (CostPAR)

Cost per available room, or CostPAR, is similar to CPOR, except it measures the average cost of servicing all hotel rooms, not just occupied rooms. Whereas occupied rooms can fluctuate day by day, the number of available rooms is relatively fixed. CPAR is calculated by dividing total room department costs by the total number of available room nights in a given period.

CPAR = Total Costs/Total Available Room Nights

Gross operating profit per available room (GOPPAR)

Gross operating profit per available room, or GOPPAR, is a measure of average gross operating profit relative to the number of available rooms in a hotel. GOPPAR is calculated by dividing gross operating profit by the total number of available room nights in a given period. 

GOPPAR = GOP/Total Available Room Nights

Labor per available room (LPAR)

Labor is one of the highest expenditures for hotels; in 2024, labor costs per available room (LPAR) increased by approximately $9 compared to 2023, an 11% year-over-year increase. 

LPAR is calculated by dividing total labor costs by the total rooms available in a given period.

LPAR = Total Labor/Total Available Room Nights

Guest acquisition costs (GAC)

Guest acquisition costs, or GAC, are the expenses used to generate bookings for a hotel. This includes agency commissions, transaction fees, and sales & marketing expenses. Generally, the lower the acquisition costs, the more profitable room sales are. To calculate GAC, divide total acquisition costs by the total room revenue in a given period and multiply by 100. 

GAC = Total Acquisition Costs/Total Rooms Revenue x 100

6 ways to reduce hotel operating expenses

Now, let’s imagine you have analyzed your P&L statement and found that operating costs have climbed too high across departments. While every property will take a different approach, here are some key areas to consider to streamline hotel operations and optimize costs.

1. Schedule smarter

Effective scheduling is the easiest way to manage labor costs. Staffing levels should be closely correlated to the real-time flow of arrivals and departures. To do this, you’ll need to forecast using data from your PMS and revenue management system.

For example, housekeeping staff should be scheduled based on expected daily occupancy and the average time needed to clean a room. For all departments, costs can be trimmed by sending staff home early or asking them to come in later when the hotel is quieter than anticipated.

2. Cross-train staff

The more versatile employees are at covering duties in other departments, the more flexibility you will have to shift resources where they are needed most. For example, at Bogentrakt, Co-founder Marco Leibundgut says,

3. Offer opt-in housekeeping services

In the hospitality industry, travelers have grown to expect opt-in housekeeping services, and many like the flexibility, but sometimes they need a little nudge. To increase cost-saving, at check-in or prior to arrival, ask guests if they prefer to have intermittent rather than daily housekeeping services. Not only will this save labor costs, but it will also reduce laundering costs and increase operational efficiency.

4. Reduce energy costs  

According to Energy Star, hotels in the U.S. spend about 6% of operating costs on energy each year, and costs have climbed even further recently. To reduce costs, start with simple, affordable sustainability initiatives like LED light bulbs, staff education, and regular maintenance of HVAC systems. In the longer term, invest in occupancy sensors, smart thermostats, and energy-efficient HVAC systems.

5. Practice smart revenue management

Revenue management is about more than generating revenue; it’s also about controlling the costs of distribution and guest acquisition. Costs can vary significantly by channel, and a direct booking strategy will help reduce OTA commissions. By targeting repeat and long-stay guests, you can bring down marketing and labor costs. And by forecasting occupancy accurately, you can help reduce overstaffing and wastage.

6. Reassess your software stack

With technology proliferating in hotels, it’s easy to lose control of costs. To reduce labor expenses, utilize tools that automate simple, repetitive tasks like a booking engine, guest engagement platform, and a remote check-in solution. To reduce on-premise technology costs, switch to an integrated, cloud-based hospitality platform. 

5 questions to ask when reducing hotel operating expenses

Finally, it’s important to consider how reducing expenses will affect quality, guest satisfaction, and employee satisfaction. If your efforts damage guest loyalty, staff turnover, or online reputation, the costs may exceed the benefits. 

Before deciding whether or not to reduce costs, ask the following questions:

1. What will the impact be on quality? Can we continue to maintain our quality standards?
2. How will it affect our guests? Will we frustrate or inconvenience them? 
3. How will it impact our ability to maintain occupancy rates and meet revenue objectives?
4. How will staff workloads and morale be affected? Will turnover increase?
5. How can we roll out the changes in a way that staff and guests support them? 

Ask for input from guests and monitor feedback closely in online reviews and surveys. Where possible, involve staff members in the process too. By sharing financial goals with staff and rewarding them for achievements, you will build a culture of fiscal responsibility across operating departments. 

Being a stickler about costs isn’t always easy, but it will help you run a leaner, more profitable hotel business and will position you for success now and into the future.