Guide

Hotel Revenue Marketing

A business case for PMS UX

The TL;DR

Hotels can’t afford bad tech. Poor UX drains staff, drives errors, and fuels turnover. Smart design keeps teams confident, efficient, and focused on service.

The challenges facing the hotel industry are not going away. Success depends on hoteliers empowering their employees with the right technology.


Battling labor woes with human-centered technology design

The problem

The hospitality industry is facing an unprecedented labor crisis. Amid the lingering effects of the COVID-19 pandemic, hotels are struggling to find and retain qualified staff, driving up wages, affecting guest experience, and cutting into profitability.

As a result, more hotels are turning to technology and automation to help solve this acute labor shortage. However, poorly designed technology can often pose its own challenges. Long training times and adoption periods can create barriers to onboarding and upskilling. Cumbersome tech provides more opportunities for human error, which reduces employee productivity.


The solution

Investment in hospitality technology must prioritize user experience and human-centered design as a key factor for selection. By implementing systems that are intuitive, efficient, and tailored to the needs of hotel staff, businesses can reduce training times, streamline the number of employees required on shift, improve retention, and empower their workforce to deliver exceptional guest experiences.

During a recent webinar with Affixify, Josh Graham, Head of Market Development at Cloudbeds, discussed the importance of PMS UX in addressing the key challenges impacting hotels today.

Watch the full episode.

Hear more about the impact of PMS UX design on hotels today.

Using a PMS that prioritizes human-centered design, hoteliers have seen:

88% reduction in onboarding time
User-friendly systems like Cloudbeds enable new employees to complete all essential training modules in just 4.5 hours, compared to 40 hours or more for legacy property management systems. This dramatic decrease—a reduction of over 88%—allows hotels to onboard staff more quickly and get them productive on the job faster.

50% decline in supervised shifts
User-friendly hospitality platforms allow staff to become comfortable running shifts independently in a fraction of the time required for legacy systems. Our case studies show that front desk agents using Cloudbeds feel ready to manage shifts on their own in as little as 2 weeks, compared to an average of 4 weeks or more on other PMS software.

80% time saved on manual process
Combining technology automation with easy-to-use design can help to maximize employee productivity and optimize shift scheduling. Properties using Cloudbeds save up to 80% of their time on manual processes and that the ease of cross-training staff on the platform has allowed properties to maintain reduced staffing levels per shift.

72 hrs to launch a new property
A PMS that supports multi-property growth enables business owners to scale efficiently. Properties using Cloudbeds have been able to launch and operate a new property in anywhere from a couple of hours to a few days. Once live, management has complete visibility into portfolio-wide performance, empowering teams to make more strategic decisions.

See the impact of first-class design.

Hear directly from hoteliers on their experience.

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  • Cloudbeds Hoteliers Choice Awards 2025
  • Cloudbeds Best All in One Hotel Management System 2025
  • Cloudbeds Best Places to Work 2025
  • Whistle for Cloudbeds HotelTechReport rating
  • Cloudbeds Deloitte rating
  • Cloudbeds Airbnb partner
  • Cloudbeds Expedia partner
  • Cloudbeds Booking.com partner
  • Cloudbeds Best PMS 2025 Finalist
  • Cloudbeds Best Channel Manager 2025 Finalist
  • Cloudbeds Hoteliers Choice Awards 2025
  • Cloudbeds Best All in One Hotel Management System 2025
  • Cloudbeds Best Places to Work 2025
  • Whistle for Cloudbeds HotelTechReport rating
  • Cloudbeds Deloitte rating
  • Cloudbeds Airbnb partner
  • Cloudbeds Expedia partner
  • Cloudbeds Booking.com partner

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